Property reports / strategic analysis
From a focused first look to detailed scenario, cost and risk analysis, our reports turn scattered property information into a clearer path forward.
Four ways to start
Choose an affordable research draft, a defined human-checked report, or bring us a more complex brief for a tailored scope and proposal.
Affordable online start
$79including GSTA quick, source-backed market research report for one residential property, with comparable evidence, planning and use prompts, tax topics and assumptions.
Focused first pass
$199including GSTA concise, human-checked desktop report for one residential property. Best when you need to identify the important questions before investing more time or money.
Detailed analysis
$895including GSTA deeper, personally reviewed analysis for a meaningful property, investment or development decision—not simply a longer data report.
Tailored engagement
Customscope and proposalFor questions that do not fit a fixed template, including complex, multi-title, commercial, mixed-use, organisation-led or consultant-supported work.
All reports are preliminary desktop decision support. The $79 CMA Research Draft is not a valuation or formal agent appraisal. None of these services replaces valuation, legal, tax, financial, planning, engineering, building, surveying or other appropriately qualified professional advice.
For real-estate agencies
Use the CMA Research Draft for early prospecting, appraisal preparation and client conversations where a full principal-reviewed report is not yet justified.
We can scope an agency arrangement with monthly credits, a shared intake process and office-level access. Licensed comparable-data costs and any human review tier are kept explicit rather than hidden in the per-report price.
Discuss an agency plan$199/month for five research drafts, then $39 per additional draft, subject to final data and support scope.
Add a human-reviewed CMA workflow when verified comparable evidence and a professional opinion are required.
Connect an authorised agency or licensed data source; we do not scrape REA or bypass provider terms.
What detailed analysis adds
A promising idea can still fail because of delivery cost, finance, timing, regulation, operating complexity or an unrealistic exit assumption.
The Property Potential Review connects these moving parts. It identifies plausible pathways, makes assumptions visible, tests what changes when costs or values move, and sets out the questions that need confirmation before you commit capital.
Public planning context, site constraints, current use and the approvals or specialist checks likely to matter.
Acquisition, holding, consultant, approval, construction, finance, contingency and operating assumptions where relevant.
Demand, tenancy or operating realities, delivery sequencing, downside scenarios and practical next decision gates.
A rare combination of perspectives
Steven Purcell brings experience that crosses those boundaries: a decade as a business finance manager, leadership of several companies, charity board service, and practical assistance across housing, development and small business.
For the past decade he has also served as general manager of a specialist homelessness service, providing direct insight into housing pressure, tenancy stability, service delivery and the gap between a theoretical housing model and one that works for people.
Study in physics and computational science, together with his work as a developer, informs a structured approach to evidence, modelling, systems and uncertainty.
Start at the right level
Tell Steven about the property and the decision you are facing. We will point you to a fixed package or explain what a custom engagement would need.
Discuss your property question